Studying your traffic source

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Its very important to keep track of your blogs statistics, traffic source , analyse your blog growth and for this I would suggest your use Google Analytics, which is the best and free system available. I use this for all my websites and get all the information that I need to know and this helps me in improving my blog traffic. With Google analytics your can find the traffic source, like if its from a particular site or search engines or from your Google adwords campaign or any other sources. If its search engine, you can find the keywords that your page ranked for and the number of visits or pageviews that you got from that particular keyword. You can even find information like the Location of the visitor, bounce rate, the time that the visitor spent on your website, the pages that the visitor visited during that visit, the location of the visitor, returning visitor, loyalty of the visitor, operating system that the visitor is using, the browser used by the visitor and tons of other information. These things are very important information that you need to have about your blog so that you can tune your blog for improving your traffic.

imageI was just going through the reports at Google Analytics and wondering about my blog traffic at this blog and found that 79% of my visitors are from referring sites. Which means that some site has my links posted and the visitor has clicked that like and came to this blog. I have very less visitors from search engines, reason is that this is a new blog and to get listed in search engine and getting top ranking for popular keywords will take some time. This blog does not have a Pagerank yet as its just started last month. I am not worried about search engine traffic as I am well aware how much time it takes to get ranked in search engine, but I still get traffic from search engines which is really a good sign for me.

imageNow I would just like to compare the traffic information of one of my other blog which has about 51% of the traffic from search engines. This blog is a bit old blog as well and has a fairly good pagerank. 41% of the traffic is from referring site. In fact the statistics of this blog was very different 1 month back. I never used social networking sites like stumbleupon or digg, but some visitor did submit some of my pages to these social networking sites and the statistics of my blog started changing. Earlier 85% of my traffic was from search engines and the remaining from other sources. This shows that Social Networking sites can really change the statistics of your blog. But there are some issues using social networking sites for traffic and many experts say that Social networking traffic and just waste of bandwidth. The conversion rate from these sites are very low. I will come up with a post after a detailed study on this topic


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