Contests are one the methods to improve the growth of loyal visitors or readers of your blog. I see method used by most of the bloggers who have good amount of traffic and regular readers. Today I saw a post on John Chow blog announcing a contest.

How does contests improve your blog’s traffic or grow the number of loyal visitors?

When you announce a contest and the price, many would like to participate in it and many may even recommend their friends to check that out. Some who are bloggers or who participate in different discussions or forums may post about your content on these forums or in their blogs.

Getting a reward from your blog will even give more results as the winner will always try to post about this on other forums or his own blog about the contest. You get more backlinks, more traffic and more revenue. Traffic and revenue are always related, the more traffic you get, the chances of making more revenue is high.

Contests increases the interest in your visitors to come back and read your blog post, check if you have done any new posts and interact with you by posting comments or trackbacks.

Mostly I see that the bloggers don’t give away big prices, usually it will be like 10,000 entrecard credits or a free review about their blog.

Try announcing some contest on your blog and giveaway something which the participants should feel that, its worth. When you announce a contest, make sure you decide the price for the winner, the closing date of the contest, the terms and conditions and the judges for the contest.

I have never tried this, but very soon I will be announcing one. So stay tuned in